Why is it that I am forced to watch a thirty second commercial for Cover Girl make-up before being allowed to watch the twelve second clip I wanted to see? I don't buy make-up so your commercial is irrelevent to my life. Is it not enough that I have searched out your website and am already being bombarded with advertising? Must you shove even more in my face? Don't you know we are opening another browser window and clicking elsewhere for even this short of a duration for no other reason that to avoid your television-esque sales pitches? Our time is precious and the thirty second commercial format does not belong in cyberspace.
This is the same reason that terrestrial radio is dying a slow death. Their infinite greed has led to the oversaturation of commericals in the programming to the point of their product being repulsive. Therefore when commercials are forced upon me I vow to never visit your site again. Not only that, but I also vow never to buy the product you are advertising. The sites not engaging in this behavior are becoming fewer and fewer so my web usage of the future may be curtailed. Perhaps that is just the remedy I need to break me of this pointless habit of surfing useless information long after I have acquired the news of the day?
Thanks, Cover Girl! Thanks for not using a five second commercial that I would tolerate and to which demonstrate complete indifference. Thanks for not allowing that indifference to actually become an effective subliminal marketing strategy on your part. Thanks for waking me up and helping me realize I need to stop listening to your advertising altoghether using a pro-active technique. Thanks for shooting yourself in the foot on my behalf. Now if I can only get my wife to stop using your products....
Sunday, March 28, 2010
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